As mentioned in our previous blog posts, innovation is a top priority in Latin America. As a recent Washington Post article states "people, not industry, power innovation in Chile"
It's rather timely then that just this week, the Ministry of Economy, Development and Tourism in Chile launched the first ever government sponsored open innovation challenge in Chile called Chile Se Escurre. Powered by Brightidea, the online platform invites the public to submit and collaborate on ideas that provide solutions to water issues in Chile, such as reducing consumption, reducing leaks, treatment, and collection. Chile Se Escurre is part of the government's initiative to encourage the average Chilean to become more involved in innovation and entrepreneurship.
With various monetary prizes, including a first place prize of $20,000,00 Chilean pesos (about $42,850 USD), submissions are being judged by their scope, environmental impact, legislative impact, cultural impact, feasibility of implementation, and economic impact.
"Brightidea software proved invaluable to this challenge. Together with strong support from their team of experts we were able to implement specialized look &f eel and functionality requirements quickly," says Guillermo Beuchat, a premier BrightIdea partner in Chile in charge of the strategy, design and implementation of the nation-wide campaign. " We also worked very closely with the government digital media agency and other partners to position the challenge and gain traction quickly in the Chilean community, including a very strong social media presence which integrates seamlessly with the BrightIdea platform." His firm, TRANSFORME Consultores, already has several other BrightIdea implementations running as part of long-term Innovation Management programs for clients like LAN Airlines and PETROQUIM.
Since launching on August 22, the campaign garnered over 40 ideas, hundreds of comments and votes from over 200 users. Some of the most popular ideas look to make use of the Chile's rainfall and suggest ways in which the rain can be collected per household and used for appliances, plumbing, etc. Other ideas are more complex, such a one that proposes an efficient rotational vacuum using centrifugal forces to desalinate seawater.
The challenge is open to all Chilean residents, including foreign residents, until September 25th, with the winners being announced in November of this year. To learn more click here.