Interview: HP's Garage: Building a Community of Innovators
Posted by Janelle Noble at 9:06 AM, December 15, 2011This is part of our One-on-One at BOF video series, featuring interviews from innovation leaders who presented at Kraft's Birds of a Feather Innovation Leaders (BOF) event.
Hewlett-Packard (NYSE: HPQ), a leading multinational information technology company, brought their IP and Innovation Strategist, Silvi Steigerwald, to BOF where she talked to Brightidea about the company's innovation portal The Garage. We had a chance chat with Silvi directly about how the company utilizes Brightidea and she said, "We also use it to recognize our inventors and idea submitters too. We try to highlight news, hot ideas, so more than just gathering ideas and collaboration we use it as a communication vehicle."
Watch Silvi's full interview below.
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