Engagement Drives Innovation with the Integration of Yammer and Brightidea

Posted by Stefanie Mainwaring at 2:51 PM, June 24, 2011

The business value of enterprise collaboration software has been a hot topic in the Enterprise 2.0 discussion.

A McKinsey survey among 3,249 executives across industries found that companies that use internal social media applications achieve measurable benefits such as faster access to knowledge, reduced communication costs and quicker access to internal experts. This increases the productivity of day-to-day operations, and can also help accelerate innovation.

At Brightidea, we believe that innovation is a social process that requires continuous collaboration for best results. Making it easy for employees to collaborate around ideas is therefore a major step toward innovation success.

We are excited to announce that we have teamed up with Yammer, today's leading enterprise networking application, to expand Brightidea's set of social features and give ideas more visibility throughout the enterprise.

With the integration of Brightidea and Yammer, instant updates from your internal Brightidea challenges will post automatically to your Yammer activity stream.

The benefits?

  • More participation and engagement
  • Better visibility into current innovation challenges
  • Increased productivity through streamlined communication

Find out more here and speak with us for further information on how employee engagement can drive innovation!


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